Archive for month: July, 2012

A Spate of Acquisitions Further Elevates the Power and Scope of Salesforce

July 24, 2012, Advocate Relationship Management, Contact Relationship Management, DominionConnect, Social Media, Strategic Communications, Advocate relationship management, BuddyMedia, Force.com, GoInstant, Michael Lazerow, Radian6 Technologies, salesforce, Salesforce.com, Social media marketing, Twitter, 0

Salesforce is revolutionizing the digital marketing industry by combining its award winning cloud-based enterprise data platform with the powerful...

Too many tweets decrease engagement

July 13, 2012, Advocate Relationship Management, Dominion Intelligence, Social Media, Strategic Communications, Advocate relationship management, Engagement, Social media marketing, Strategic communications, 0

Engagement Best Practices, Part III Successful social media engagement requires consistent and regular engagement with fans and followers. But...

Advocacy engagement can be best on days off

July 12, 2012, Advocate Relationship Management, Dominion Intelligence, Social Media, Strategic Communications, Advocate relationship management, Engagement, Social media marketing, Twitter, 0

Engagement Best Practices, Part II The optimal timing of Tweets and Facebook posts varies by industry. A recent report...

Evidence-based Tactics for Twitter

July 11, 2012, Social Media, Strategic Communications, Advocacy, Buddy Media, Digital advocacy, Social media, Twitter, 0

Engagement Best Practices Part I The organic nature of brand amplification on the Twitter platform – highlighted in a...

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